We are a Nordic Distributor of premium beauty tools & brushes.

Founded in 2014, we are a pretty new company in the industry, but with lots of experience (over 40 years amongst us at several leading positions in the Beauty business ).

Today we deliver some of the World’s most desired premium and quality brands such as Niegeloh Solingen, Morris & Luca etc. See our brand portfolio below for a full list of brands.

We serve over 700 selling points in the Nordic region (Sweden, Norway, Denmark & Finland).

Since we only work with high quality brands, we have a high credebility with the Beauty Journalists and Social Influencers, which gives us a lot of Press etc.

As a company we strive to deliver top class customer service in line with our premium brands’ standards.


Brand Portfolio

Niegeloh – World´s leading Manicure and pedicure quality tools brand.

Morris & Luca – Acclamied and award-winning makeup brush brand.

Mörser Solingen – World´s leading manicure and pedicure tool brand for pharmacies.

the Brush Guard – The original makeup brush guard brand.

Private Label – With the increasing demand of high quality private label products, we help our customers creating their premium lines.